Work & Past Experience
Marketing Specialist
Precon Events
Aug 2024 - Present
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Grow +15,000% interactions, +1,700% in reach, and a +1,300% in impressions leading to +270% increase CTR within one month
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Lead company LinkedIn, driving +1,500% in interactions, +83% new followers, and a +27% engagement rate compared to competitors
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Adapt to evolving needs of startup environment, creating multimedia content using Adobe Illustrator, Final Cut Pro, and Microsoft PowerPoint to close sales and win bids ranging from $100K to $1M
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Support marketing collateral, including one-sheeters and sales proposals, increasing client engagement and lead conversion
Media Accessibility Assistant
Johns Hopkins University
Aug 2022 - Present
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Assessing educational and interactive media for Johns Hopkins Business School programs and students using Adobe Creative Suite, Microsoft Excel, to successfully solve quality concerns by 100%
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Keeping high attention to detail with efficiency to distinguish minute concerns to be resolved for media accessibility within daily deadlines
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Strategizing marketing plan from budgeting to promotional content for new technology features on University Canvas website for seamless adaptation for students and professors
Public Relations and
Marketing
Manager
July 2021 - Aug 2022
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Produced visually engaging promotional videos using Final Cut Pro, iMovie, and Adobe Creative Suite, showcasing artist’s music visibility and driving engagement, resulting in a substantial growth of 3000+ global followers
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Led successful launch of social media strategies utilizing data analysis and SEO Keywords to enhance visibility/engagement, achieving a 60,000 increase in organic views across Instagram and TikTok
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Monitored international media trends, integrating social listening techniques to support campaign succes
Director of Marketing
Net Impact, Johns Hopkins University
Sep 2022 - Present
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Produced visually engaging promotional videos using Final Cut Pro, iMovie, and Adobe Creative Suite, showcasing artist’s music visibility and driving engagement, resulting in a substantial growth of 3000+ global followers
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Led successful launch of social media strategies utilizing data analysis and SEO Keywords to enhance visibility/engagement, achieving a 60,000 increase in organic views across Instagram and TikTok
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Monitored international media trends, integrating social listening techniques to support campaign success